When it comes to your marketing, especially online, everything is about experimenting. But experimenting for the sake of it isn’t enough. It’s not good enough to just keep trying new
Planning and organisation is the key to success with your social media marketing. Just like you’d add and track important items, meetings, calls, and events in your personal or business
As a personal brand should I start a Podcast?
For months maybe years I have been asking my self the question. "Should I start a podcast?" I really like the idea
We speak to a lot of startups and consultants who are struggling with their brand voice. Sounds very marketing and Don Draper doesn’t it? “Brand Voice.” What does it even
So, our most recent experiment, The Social INK Show, had a very simple premise. We wanted to test the benefits of long-form content. If you’re not sure what we mean,
We got our Directors to write a personal blog-a-day throughout July.
Throughout July our Directors have been participating in a blog-a-day challenge. Outside of the confines of the Social INK brand
The team at Social INK have a history of content creation challenges ranging from a month of going live every day, the month of 100 blogs (no one talks about
Are You Playing Chess or Checkers (Draughts)?
If you’ve never heard this phrase before, I’m surprised. But, bear with me if you can. Denzel Washington in the epic movie Training Day