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Books to Learn Marketing (that Aren’t About Marketing)

Despite the endless stream of information available to us online in any format we want, books are still popular for more in-depth...

Christmas Marketing: 100 Days to Go

Christmas has a funny way of sneaking up on us. “It’ll be Christmas soon!” “I can’t believe Christmas is only 100 days away!” Or my...

Social Media Marketing Without Ads

When it comes to social media marketing, most people conjure up the image of massive advertising spends, “all just to keep those fat...

Social Media Training Courses: Post Like Share

By now, stories of Social INK’s monthly challenges have entered internet folklore. Recounted by many. Marvelled at by all. Travelling...

Social Media Engagement: Putting the Social Back in Social Media

Gaining and maintaining social media engagement is increasingly paramount for brands and businesses. In the battle for online...

We Launched Our Own Social Media Marketing Courses

During the course of 2019, we’ve set ourselves some pretty ambitious challenges as an agency. You see, we feel that you need to...

Humour in Marketing: Why Funny Digital Marketing Works

Using humour in marketing can help you stand out from your competition. It can connect you with your audience and take your...

How Web Design Impacts Content Marketing

Let’s start by getting clear on what content marketing is. In short, it’s all the information you publish online that attracts people...

A Mistake to Remember

I should’ve known better.I’d spent a considerable amount of money and effort in getting her a treat I thought she’d really love....

Omnichannel Marketing Examples to Inspire You

We live in a world where the lines between physical and online are getting more and more blurred. Before we visit a restaurant, we look...

How to Start a Blog with Ghost

Ghost is a straightforward and simple platform that relies on a crisp and minimal user interface. Unlike WordPress, Ghost does not...

Why Start a Podcast?

Many an adventure has begun by first asking, why? Why do anything? Well, why not? ‘Why’ lays down the gauntlet. It compels you to...