If you were born in the 80s, you may have recently seen an increase in adverts that you can connect with. Leveraging nostalgic pop-culture in advertising to Millennials is an ingenious ploy by brands. We explore why.
Online marketing through social media can become a mammoth undertaking that eats away at your time. It can be difficult to justify paying an employee to look after your social media presence when their time is best spent elsewhere on the day-to-day details of your business.
It’s vital that you carve out your own piece of internet real estate. Not only will it connect you with a wide, often global, community it allows you to establish your brand.
As we’ve mentioned before, a plan will actually help you become more efficient and save time overall. Here’s how to use an editorial calendar to propel effective content production.
The next parts in our series on Social Media Marketing for Startups will focus on helping you create a customised social media strategy for your business.
When you’re in startup mode, life and work can be a bit chaotic. That’s why it’s important to formulate careful plans beforehand, including where to focus your time on social media.