Generational Target Marketing: Leveraging “Pop-Culture” in Advertising

If you were born in the 80s, you may have recently seen an increase in adverts that you can connect with. Leveraging nostalgic pop-culture in advertising to Millennials is an ingenious ploy by brands. We explore why.

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Chris Bruno 18/02/2019 0 Comments

5 Ways to Save Time on Your Social Media Now

Online marketing through social media can become a mammoth undertaking that eats away at your time. It can be difficult to justify paying an employee to look after your social media presence when their time is best spent elsewhere on the day-to-day details of your business.

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Chris Bruno 21/12/2018 0 Comments

Social Media Marketing for Startups 5 – Setting Up Social Media

It’s vital that you carve out your own piece of internet real estate. Not only will it connect you with a wide, often global, community it allows you to establish your brand.

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Chris Bruno 03/12/2018 0 Comments

Social Media Marketing for Startups 4 – Your Editorial Calendar

As we’ve mentioned before, a plan will actually help you become more efficient and save time overall. Here’s how to use an editorial calendar to propel effective content production.

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Chris Bruno 26/11/2018 0 Comments

UPDATE: Social INK | MEDIA Protocol AMA Invite

On Tuesday 4th December 2018, at 6pm UK Time, we will be hosting a Facebook Live video AMA discussion between our CEO, Chris Bruno, and James Tabor, CEO of MEDIA Protocol.

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Chris Bruno 21/11/2018 0 Comments

Social Media Marketing for Startups 3 – Social Media Strategy: Part 3

Remember when we told you that planning is a vital part of social media marketing? It’s time to put that into practice.

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Chris Bruno 15/11/2018 0 Comments

Social INK | One Minute Briefs AMA Highlights

On Monday 29th October 2018, Social INK CEO, Chris Bruno, was joined by Nick Entwistle, Founder of One Minute Briefs and Creative Director of the Bank of Creativity, for a live AMA on the Social INK Facebook page.

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Chris Bruno 08/11/2018 0 Comments

Social Media Marketing for Startups 3 – Social Media Strategy: Part 2

Is the endgame of social media to get the most likes, retweets, and comments possible?

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Chris Bruno 05/11/2018 0 Comments
Joining the dots - Problem-solving concept

Social Media Marketing for Startups 3 – Social Media Strategy: Part 1

The next parts in our series on Social Media Marketing for Startups will focus on helping you create a customised social media strategy for your business.

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Chris Bruno 29/10/2018 0 Comments

Social Media Marketing for Startups 2 – Choosing Your Channels

When you’re in startup mode, life and work can be a bit chaotic. That’s why it’s important to formulate careful plans beforehand, including where to focus your time on social media.

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Chris Bruno 22/10/2018 0 Comments